What to Build

Your solution should be a response to a real-world problem. It should be a tangible and viable product, service, or process that aligns with the principles of ESG and social impact. We encourage you to follow a Lean Startup approach, prioritizing user feedback and continuous learning over extensive initial planning.

• Focus on the Problem: Start by deeply understanding the core problem you are trying to solve, as this is the foundation of any successful venture.

• Embrace the MVP Concept: Develop a Minimum Viable Product (MVP). This is the simplest version of your solution that still delivers value, allowing you to quickly test your core hypotheses and gather essential user feedback without significant resource investment.

• Prototype Your Vision: Your project can take many forms, from a low-fidelity prototype or a flowchart to a functional application. Use tools like Figma or Miro to visually map your user's journey and demonstrate how your solution works.

• Incorporate Technology for Scale: Think about how AI, data analytics, or other technologies can optimize your solution, making it more efficient and scalable. This could involve using AI to process data, automating repetitive tasks, or creating predictive models to anticipate needs.

What to Submit

• 1. Project Presentation (Slides): A concise presentation is key. Use it to introduce your team, clearly state the problem you are solving, explain your solution, and show how it addresses a specific SDG.

• 2. Project Documentation (Text/PDF): This document should provide a detailed overview of your project. It should cover your research process, your methodology (e.g., Design Thinking, Lean Startup), and the key insights you gained. Include details on your MVP and the specific features you chose to implement.

• 3. Code/Prototype: If you built a functional prototype or MVP, this is where you showcase it. Provide a link to your repository or a demo video that clearly illustrates the user experience.

• 4. Business Model Canvas: The Business Model Canvas is a critical tool to help you outline the structure of your project. It will help you define key elements like customer segments, value propositions, and revenue streams, demonstrating a clear path to sustainability.

Your final submission will be evaluated on your ability to articulate a clear problem, present a logical solution, and demonstrate how your project can create a positive, measurable impact. Good luck!